The partnership has improved the way clients engage with the firm and the working capital cycle.
With over 20 years’ experience in law firm management, Barry Davies is the Practice Director and COFA at Douglas-Jones Mercer (DJM).
Looking to improve the ways customers engage with the firm, Barry needed a way for clients to pay invoices at any time, remotely. The payment solutions available were too generic, too complex to implement or just plain clunky. Nothing in the market spoke to the requirements of a regulated law firm.
After a chance email, Barry was introduced to Legl, and it changed everything. “Legl’s online payment solution was exactly what we were looking for. Legl felt too good to be true.”
So what made Legl’s solution different?
DJM is a leading law firm that provides a range of legal services to an array of clients, with highly respected specialist teams. They recently passed their 75th year milestone providing modern, jargon-free advice to a national client base, and pride themselves on delivering excellent and practical legal advice.
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Barry breaks it down into three pieces. “First, Legl understands law firms and all the idiosyncrasies. They understand the landscape, terminology and what our clients need. They don’t just provide an online payment solution but something which is tailored to our needs.
This means taking payments into both office and client accounts, matter validation and automatically generating payment receipts for clients with invoice and matter references, and much more.
He continues. “Second, Legl’s solution gives our clients confidence in the payment process. Many generic payment solutions give clients the impression they’re being shipped off to somewhere else on the internet to make payment. It feels disconnected from the firm, and it doesn’t give clients the confidence they need to part with money online.
The total opposite is the case with Legl. The entire user experience is designed to give clients confidence – from the user flow to the customisation with our firm branding.”
For the third piece of the puzzle, Barry says, “Legl’s technology is so easy to use – both for our staff and our clients. Further, it was simple to implement Legl on our website.”
DJM Solicitors could see the impact of Legl overnight.
“Before we had Legl, we were missing a huge opportunity. Unless our finance team were actually at their desks when clients called to make a phone payment, we were missing out.”
It was increasingly important for DJM to take payment at times convenient to their clients – often out of business hours. “Since implementing Legl, 60% of payments are made outside of office hours – all payments which would have been delayed without Legl. With Legl’s online payment solution we reduced our debtor days and improved our working capital cycle. It’s had a hugely positive impact on our cash reserves.”
By using Legl, DJM Solicitors achieved their objective: giving clients convenient payment options and improving business practices.